{"id":2235,"date":"2026-05-13T22:29:00","date_gmt":"2026-05-13T22:29:00","guid":{"rendered":"https:\/\/ma.loveorange.design\/?page_id=2235"},"modified":"2026-05-26T15:09:44","modified_gmt":"2026-05-26T15:09:44","slug":"insights","status":"publish","type":"page","link":"https:\/\/ma.loveorange.design\/?page_id=2235","title":{"rendered":"Insights"},"content":{"rendered":"<h1><span style=\"font-weight: 400;\">Thought Leadership<\/span><\/h1>\n<h1><span style=\"font-weight: 400;\">Appeared at SXSW.<\/span><\/h1>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/The-three-big-mistakes-brands-make-in-LGBTQ-PR.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>\n<p>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/p>\n<p><a href=\"https:\/\/www.fastcompany.com\/90743435\/the-three-big-mistakes-brands-make-in-lgbtq-pr\" target=\"_blank\">Read Full Byline &gt;&gt;<\/a><\/div>\n<\/div>\n<div>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>\n<p>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/p>\n<p>Read Full Byline &gt;&gt;<\/p>\n<\/div>\n<\/div>\n<div>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>\n<p>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/p>\n<p>Read Full Byline &gt;&gt;<\/p>\n<\/div>\n<\/div>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/MARKALLENANDCO-Work-Banner-scaled.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/div>\n<\/div>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/MARKALLENANDCO-Work-Banner-scaled.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/div>\n<\/div>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/MARKALLENANDCO-Work-Banner-scaled.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/div>\n<\/div>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/MARKALLENANDCO-Work-Banner-scaled.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/div>\n<\/div>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/MARKALLENANDCO-Work-Banner-scaled.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/div>\n<\/div>\n<div>\n<p>        <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/05\/MARKALLENANDCO-Work-Banner-scaled.jpg\" alt=\"\"><\/p>\n<h3>The three big mistakes brands make in LGBTQ+ PR One message doesn\u2019t fit all.<\/h3>\n<p>Featured in Fast Company<\/p>\n<div>Mark\u2019s opinion article in Fast Company discussed how brands can build more credible, consistent relationships with LGBTQ+ audiences beyond performative campaigns and Pride Month marketing.<\/div>\n<\/div>\n<p><!--more--><br \/>\n<!-- 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